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On home turf, Apple has enjoyed many years of relatively light regulatory scrutiny compared to Big Tech peers. The U.S. Department of Justice (DOJ) opened a monopoly case against Google back in October 2020, for instance. It followed with a second antitrust case at the start of last year, targeting Google’s adtech. While the FTC has been pursuing an antitrust case against Meta over a similar timeframe. And who could forget Microsoft’s Windows era tango with U.S. antitrust enforcers?
